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Sony Banking on Games Division to Help Return the Company to Profit


 Sony Banking on Games Division to Help Return the Company to Profit
By Tiko377 - 09-20-2012, 08:58 PM - Boxden > BX GameSpot


Sony's CEO Kazuo Hirai has said that Sony's focus will be moving away from its TV division which has posted losses for many years. The company will focus on increasing sales for its games, digital cameras, smartphones, and tablets, in order to turn the company around.

"I think we will be profitable this year," said Andrew House speaking with Reuters. "We have a growing installed base, growing connectivity of the PS3."

Sony is also expecting an increase in PlayStation 3 sales due to the newly announced slimmer model, which will help offset the decrease in its handheld sales. Sony cut its forecast for the PSP and Vita for the current fiscal year which ends March 31, to 12 million combined from 16 million.

Sony's gaming division did profit $371 million for the last fiscal year. While Andrew House did not provide a forecast for the current fiscal year, he did reiterate that Sony forecasts the division to profit $1.02 billion in 2015.

Sony Banking on Games Division to Help Return the Company to Profit - VGChartz


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5 comments for "Sony Banking on Games Division to Help Return the Company to Profit"


 09-20-2012, 10:02 PMaway - #2
mystic boy
They better crank out as many exclusives as possible like they did last gen.
 09-22-2012, 01:55 AMaway - #3
UrbanGAAWD
They need to build actual innovating products, market them properly and stop wasting money on dumb !!
 09-22-2012, 04:44 AMaway - #4
hotsisal_23
convince square to release FF7 HD remake, add more ps2 games to psn, release hell ps3 exclusives, stop being microsoft's !! in COD wars and stop shelling out mad money on sht gamers dont want like a fkin vita and playstation move


INSTANT PROFIT
 09-22-2012, 06:17 AMaway - #5
YoungRay20
marketing sucks.
 09-22-2012, 06:23 AMonline - #6
Hovi Bryant
Rest in peace.
 
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